First Radio Flyer Store Opens With Pluie Installed Ahead of Holiday Shopping Season
November 9, 2023
The flagship store of the beloved legacy brand debuts in Chicago this week
CHICAGO (November 9, 2023) – Just in time for holiday shopping season, Radio Flyer is opening its first retail store this week at Woodfield Mall in the Chicago suburb of Schaumburg, and Pluie self-sanitizing diaper changing tables are installed in the restrooms to elevate the customer experience.
Pluie offers the world’s first and only self-sanitizing changing table for public restrooms and the first major breakthrough in public changing table design since the product’s inception in the 1980’s. The Chicago-based business is on a mission to give all parents and caregivers on the go access to a clean, comfortable, convenient place to change their baby’s diaper.
Pluie’s Innovation:
Pluie is the world’s first and only self-sanitizing diaper changing table for public restrooms
Patented UV-C light technology known to kill 99.9% of germs including influenza, coronavirus, and E. coli activates when the table is closed to sanitize the changing surface in just 60 seconds after each use
Multi-purpose handles for hanging diaper bags and purses to keep them off the floor
A more comfortable, plush foam leak-proof changing surface
Retractable safety strap that stores in a clean zone when not in use
“We are so proud to have created the ultimate Radio Flyer in-store experience that includes a Race Track to ride go-karts and scooters, Service Center, and Flyer™ Bike Shop,”
said Robert Pasin, Chief Wagon Officer at Radio Flyer.
“This is truly a must-see destination for families, and we’re thankful to be able to offer Pluie’s innovative changing tables in our restrooms to ensure all families feel welcome and comfortable for the duration of their visit.”
Radio Flyer’s 15,000-square-foot store will feature a complete lineup of award-winning products including stroller wagons, tricycles, scooters, go-karts, bikes for the whole family, and more. The new Radio Flyer store will be a hub of FUNomenal™ Radio Flyer activity, with engaging opportunities for customers to shop for and interact with the product and the brand. Trained brand ambassadors will be ready to assist customers with their shopping experience and recommend the perfect product for every child.
“As a mom of two and Radio Flyer brand loyalist, I know families will want to stay for an extended period of time in this new store to enjoy it all, even if they have a little one in diapers,”
says Pluie Founder and CEO Addie Gundry.
“That’s why we appreciate Radio Flyer investing in putting Pluie in their restrooms. Our tables offer all parents and caregivers on the go a clean, comfortable, and convenient space to change a diaper and then get back to the fun.”
In addition to Radio Flyer, Pluie can be found around the Chicago area in health clinics, Guaranteed Rate Field, restaurants, recreation centers, and other retail leaders. Pluie can also be found in stadiums, airports, amusement parks, and other public facilities in 32 states.
About Pluie
Established in 2020, Pluie is modernizing the outdated public restroom changing table experience with the world’s first and only self-sanitizing table, powered by a patented UV-C light system. Pluie is committed to Changing the Table® by making sure all parents and caregivers on the go have a clean, comfortable, and convenient option in every public restroom. Pluie is proudly female-founded, WBENC certified, and operated by CEO Addie Gundry and Co-Founder and COO Brittany Hizer. Pluie is made in the USA, headquartered in Chicago, and was named to Fast Company’s 2021 World Changing Ideas list and TIME Magazine Best Inventions of 2021. Pluie was named one of the winners of the 21st annual Chicago Innovation Awards in 2022 and was featured on an episode of ABC’s Shark Tank in 2023. For more information, visit www.hellopluie.com and follow @hello_pluie.
Radio Flyer, Inc., maker of the famous and beloved Original Little Red WagonTM, is the world’s leading producer of ride-ons including wagons, tricycles, scooters, go-karts, Tesla children’s vehicles, and more. Radio Flyer has more than 100 award-winning products available around the globe. Since 1917, the family-owned company has built a legacy of high quality and innovative products that spark imagination and inspire outdoor, active play. With over a billion wheels on the road, Radio Flyer wheels have carried, hauled and fueled more kids’ play and adventures than any other ride-on toy. Radio Flyer is a certified B Corporation and has received numerous awards, including “Most Innovative Companies” by Fast Company, “Best Places to Work” by Fortune, “Top Small Workplaces,” by The Wall Street Journal and “5000 Fastest Growing Companies in America,” by Inc. For more information, visit www.radioflyer.com.
