Why Your Business Needs Pluie
Businesses and public places need to focus on sanitation and cleanliness now more than ever. Your customers expect it. Providing a clean environment creates a feeling of safety and security. Pluie is not just a changing table, it’s peace of mind.
Dirty, Unsafe and Uncomfortable
Changing tables are often unsanitary, missing the safety strap or have a broken strap. Even before the pandemic caregivers have been changing their children in the car or leaving a business to go home. No one wants to change their child on a rock-hard plastic surface that hasn’t been properly sanitized.
Men’s restrooms and even some, gender-neutral and women’s restrooms still do not have changing tables. Some people just assume a business doesn’t even have them installed which should not be the case these days. All restrooms should have Pluie.
Based on consumer research the bathroom experience significantly drives perception of a brand’s values and overall cleanliness of a business. Not everyone uses the changing table but everyone sees it.
Old and Outdated
Diaper changing tables have not evolved in decades, and they’re outdated, dirty and uncomfortable. Most have large empty liner slots which end up collecting dirt and trash.
And it’s getting scary…
Parents now have a heightened sense of fear going out in public with kids, yet they are, and they believe it is the responsibility of the business to ensure a safe environment.
Fentanyl has been found on changing tables. Parents expect a higher level of cleanliness and sanitization of changing tables in all restrooms.
Parents may be avoiding your business because they do not feel it is as clean and safe as possible.
And people are talking about it
Research was conducted with over 650 parents in March/April 2020 and again in September 2020.
Families go out together
People are sometimes, often or always going out in public with their children and 70% said it is somewhat or exclusively a necessity to take their children out in public.
Clean is a must
Cleanliness of the changing table is overwhelming the top factor in driving decision to use or not use changing table in public.
Businesses must take action
People believe it is the responsibility of the business to ensure a safe and comfortable environment for children and parents.
September 2020 Nationwide Consumer Research
People need Pluie
If Pluie was available in a public restroom, parents would likely choose it instead of changing their child in the car like they do today.
Pluie can increase profit
If Pluie was available at a favorite store/public location, parents would likely spend more money at the location and 87% would be extremely likely to tell their friends about the location.
Pluie = Customer loyalty
If Pluie was added to a favorite store/public location, perception of the brand’s feelings towards family would improve.
March/April 2020 Nationwide Consumer Research
So things will
need to change
Parents have enough to juggle. And now, more than ever, health and safety is top of mind for everyone. Finding a safe, clean, and comfortable place to change children outside the home shouldn’t be another thing we parents have to worry about. Pluie delivers your business a unique opportunity to say to all your patrons – “we care”.
And we are starting the conversation
Pluie can deliver on values that all businesses are addressing right now: health + safety, sustainability and inclusion. Press surrounding this innovative update will excite parents and drive business and loyalty to you.
Pluie is the world’s first and only UV-C self-sanitizing changing table for public restrooms. Pluie is cleaner, more comfortable and more convenient. Pluie is safer.
Take a stand
Interested in installing a Pluie with a UV-C light system or without into your restrooms? Contact us and together we can change the table.